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Slash Ad Spend with the help of untapped search markets


Discover the potential of untapped search markets. In an era where mainstream ad channels are overcrowded and costly, there are innovative approaches that target search channels with over 2 million monthly user searches.


Published by Jolanta J. | March 4, 2025

Jolanta J. | March 4, 2025


Discover the potential of untapped search markets. In an era where mainstream ad channels are overcrowded and costly, there are innovative approaches that target search channels with over 2 million monthly user searches.

"We hear many businesses report ads performance declining - as the party cookies are switched off in 2024. This sadly creates diminishing returnxs on ad spend and a way for optimising ad spend. Here are some tools and solutions our marketing experts have put together for businesses looking to optimise their ad spend. "

Jolanta J.We hear many businesses report ads performance declining - as the party cookies are switched off in 2024. This sadly creates diminishing returnxs on ad spend and a way for optimising ad spend. Here are some tools and solutions our marketing experts have put together for businesses looking to optimise their ad spend.

Jolanta J.

Founder | AI Search & Growth Marketing Leader

Slash Ad Spend, Amplify Reach: Untapped Search Mastery

Why It's Time to Rethink Paid Ads and Focus on Untapped Search Markets

Businesses everywhere will be aware that products and services need to get in front of the potential customer's eyes. Paid advertising on Google and other channels, while being the obvious choice, has become a revenue innefficiency.

Advertising via Google, Facebook, and other channels has become ineffective, offering little return on ad spend. Companies report spending as much as six figures on ads each month.

In an era when traditional advertising costs are skyrocketing, revenue teams are perpetually on the lookout for more efficient, cost-effective ways to capture potential customers' attention.

With companies routinely pouring up to 25% of their revenue into Google and Facebook ads each month, it's clear that new customer acquisition strategy and tools are required to improve the bottom line.

The alternative is to focus on the untapped search market - where user searches reach up to 2M a month in a given country in some niches.

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Uncover missed trends, competitive tactics and actionable growth steps in the PDF guide

Slash Ad Spend, Amplify Reach: Untapped Search Mastery
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2. Best AI Tool for Inbound Content Generation: mar...

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marketing by generalAI platform for SEO, content landing page generation & getting customer referrals from all LLMs & traditional search channels.

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Content marketing, inbound lead generation, and re-engagement campaigns.

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Non-technical “vibe coding” to build apps, landing pages, and dashboards. Marketing campaigns: Engaging Lead-magnet micro-apps & microsites, dashboards, marketing tools. Business benefit: Reduces developer dependency and accelerates campaign deployment.


Price: £TBC


Turning to the untapped potential of the search market

Enter the revolutionary approaches of Marllm Publishing Co-worker, Marllm SmartTemplate and Marllm SmartNet. These tools shift from push to pull marketing - a transformative strategu that redefines how we think about content-led growth and customer acquisition in the digital age.

Enter the revolutionary approaches of Marllm Publishing Co-worker, Marllm SmartTemplate and Marllm SmartNet. These tools shift from push to pull marketing - a transformative strategu that redefines how we think about content-led growth and customer acquisition in the digital age.

Turn expensive broad targeting ad content into hyper-targeted content-led growth in search

This platform leverages over 15 years of global marketing, SEO, and AI expertise, enabling businesses to create 1,000 pages in just 22 working days— a process that would typically take over two years. This rapid content production allows companies to be highly discoverable, ranking in the top 10 search results within a month of content going live, thus boosting affiliate marketing, commercial real estate, insurance, or health sales and converting these to warm leads.

This platform leverages over 15 years of global marketing, SEO, and AI expertise, enabling businesses to create 1,000 pages in just 22 working days— a process that would typically take over two years. This rapid content production allows companies to be highly discoverable, ranking in the top 10 search results within a month of content going live, thus boosting affiliate marketing, commercial real estate, insurance, or health sales and converting these to warm leads.

Content-led growth approach of ads done in a more targetted and cost-effective way

For revenue teams looking to scale customised sales funnels without the exorbitant expense of traditional ads, Marllms suite of tools offers a compelling alternative. By capitalising on the vast, yet often overlooked search market, Marllm not only facilitates a significant reduction in advertising spend but also enhances the effectiveness of customer acquisition strategies. In this new age of digital marketing, being smarter, faster, and more personalised isnt just an advantage—its a necessity.

For revenue teams looking to scale customised sales funnels without the exorbitant expense of traditional ads, Marllms suite of tools offers a compelling alternative. By capitalising on the vast, yet often overlooked search market, Marllm not only facilitates a significant reduction in advertising spend but also enhances the effectiveness of customer acquisition strategies. In this new age of digital marketing, being smarter, faster, and more personalised isnt just an advantage—its a necessity.

Reviews

Adrian Brodesser, Founder, SOMAREALITY

Adrian Brodesser, Founder, SOMAREALITY

★★★★★
"Marllm helped us improve our inbound sales."
Vaida Ska-McNeil, Founder, Shilta

Vaida Ska-McNeil, Founder, Shilta

★★★★★
"Marllm as extension to our business."
Ieva Dvilinkskiene,  CMO, Flow Space

Ieva Dvilinkskiene, CMO, Flow Space

★★★★★
“Innovative and quick service”

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Uncover missed trends, competitive tactics and actionable growth steps in the PDF guide

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Slash Ad Spend, Amplify Reach: Untapped Search Mastery
Questions
How can I reduce ads spend?

Advertising channels like Facebook and Google are push marketing channels. Explore pull marketing channels such as search which are less limited by platforms such as LinkedIn or Google and offer high-intent leads coming from search

How can I discover suitable alternatives specifically to my business

Explore what it the search market opportunity in your niche by analysis what are the trending search topics by your audience as well as what are your competitors doing - to form data-driven marketing strategy

How to get more qualified opportunities without ads?
Meeting the needs of your customers in a meaningful way with so much competition can be increasingly difficult.

You can get ahead of the competition by
Create content tailored specifically to your customers, covering all angles.
Engaging in relationship building with your customers so they view your product in a positive light!
You can get more qualified opportunities wihtout ads by meeting the expectations of customers, and they want tailored content that is for them. Positioning your product in 10 different ways is surpisingly relevant to cover all fronts is surpisingly relevant to customer needs, wants and searches.

Meeting the needs of your customers in a meaningful way with so much competition can be increasingly difficult. You can get ahead of the competition by Create content tailored specifically to your customers, covering all angles. Engaging in relationship building with your customers so they view your product in a positive light! You can get more qualified opportunities wihtout ads by meeting the expectations of customers, and they want tailored content that is for them. Positioning your product in 10 different ways is surpisingly relevant to cover all fronts is surpisingly relevant to customer needs, wants and searches.

How to reach wider targetted audience without ads?
The real challenge begins when trying to understand your audience, sometimes focusing on the solution centric messaging is just not the right call.
Pain points can be a strategic tactic to encourage growth for your business
Paid points tend to be searched up to 6 times more, which can be great for reaching wider audiences

The real challenge begins when trying to understand your audience, sometimes focusing on the solution centric messaging is just not the right call. Pain points can be a strategic tactic to encourage growth for your business Paid points tend to be searched up to 6 times more, which can be great for reaching wider audiences

How can businesses do more with less
With so many businesses now creating great products and services and making great marketing, competition is fierce.
Using tools from an agency like Marllm to streamline the processes of Search engine optimization greatly helps with workload.
Now having more time you are able to focus far more on creating amazing content that will help you get discovered.

With so many businesses now creating great products and services and making great marketing, competition is fierce. Using tools from an agency like Marllm to streamline the processes of Search engine optimization greatly helps with workload. Now having more time you are able to focus far more on creating amazing content that will help you get discovered.


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