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Published by Jolanta | Founder | June 5, 2024

Published by Jolanta | Founder | June 5, 2024

Is SEO Redundant in the AI-Driven Future?


As AI reshapes search dynamics, SEO becomes crucial, not obsolete. Post-Google’s I/O and Gemini integration, experts affirm SEO's amplified role in AI response generation. Learn more in this article


As AI reshapes search dynamics, SEO becomes crucial, not obsolete. Post-Google’s I/O and Gemini integration, experts affirm SEO's amplified role in AI response generation. Learn more in this article

WHAT IS THE PROBLEM?

is SEO going to exist in the near age of AI future?

In the swiftly evolving digital landscape, where artificial intelligence (AI) is reshaping how search engines operate, the pertinence of Search Engine Optimisation (SEO) has been a hot topic among marketing aficionados. Is SEO still essential in this AI-driven era? The unequivocal response is yes. Despite the transformative influence of AI on search mechanisms, SEO remains a cornerstone of digital marketing strategies. Now that AI is generating the responses in search and in chats, will we even need to publish our content or rank in search? The short answer to this question is - the search experience is changing, but the SEO algorithms are becoming even more important in the age of AI, not less. Many search marketing experts have concluded this after the Google’s I/O series and Gemini integration in search. SEO is becoming increasingly important because AI uses SEO ranks and deep content to inform generative responses. To be more precise - it uses first-page results. AI tools such as Perplexity or chatGPT break down prompts into executable actions and search (crawl) on behalf of the prompting humans. They then use the search results in the response, referencing the original content. In addition, long-tail pages or “deep content” inform stale AI models and provide fresh information, much like knowledge graphs do. As AI adoption increases, our search interface will become more AI-driven. Then, your business's discoverability will depend on your digital presence—the high quality of content and high SEO rank. You should want to begin exploring how to make your business more digitally discoverable, visible not only to people but also to AI agents, so that in the future, your business appears in qualified AI results and in normal searches. As AI continues to permeate the digital search realm, the necessity for robust SEO strategies becomes more pronounced. Businesses need to adapt by enhancing their digital presence to remain visible to human users and be easily discoverable by AI systems. Marllm’s suite of services is designed to catapult your business into this new digital marketing era, ensuring you stay ahead of the curve and achieve unprecedented growth in an increasingly competitive market.

SEE MORE ON SEO TOPIC


Use the tools of today to Optimise Your traffic from Search

Use the tools of today to Optimise Your traffic from Search

Is it OK to use generative AI in search marketing?

Is it OK to use generative AI in search marketing?

Is SEO Redundant in the AI-Driven Future?

Is SEO Redundant in the AI-Driven Future?

How to systematise SEO and Digital Marketing Strategy

How to systematise SEO and Digital Marketing Strategy

Marllm Publishing Co-worker underscores the inefficacies of traditional, slow, and manual content-led growth

Advocating for a revolutionary approach that leverages 15+ years of global marketing, SEO, and AI expertise. This platform enables businesses to generate 1,000 pages of SEO-optimised content in merely 22 working days—a stark contrast to the 2.1 years it traditionally takes. Such rapid content deployment not only enhances discoverability but also propels businesses into the top 10 search results within a month of going live, significantly boosting affiliate marketing, commercial real estate, insurance, and health sales.

Advocating for a revolutionary approach that leverages 15+ years of global marketing, SEO, and AI expertise. This platform enables businesses to generate 1,000 pages of SEO-optimised content in merely 22 working days—a stark contrast to the 2.1 years it traditionally takes. Such rapid content deployment not only enhances discoverability but also propels businesses into the top 10 search results within a month of going live, significantly boosting affiliate marketing, commercial real estate, insurance, and health sales.

Discover the right SEO growth strategy for your business in the age of AI

Similarly, Marllm AI Marketing Consultation offers a scalable marketing strategy that incorporates cutting-edge AI insights to expedite revenue, sales, and conversion growth by 25 times. This service is tailored for businesses seeking to refine their digital footprint and enhance their market competitiveness.

Similarly, Marllm AI Marketing Consultation offers a scalable marketing strategy that incorporates cutting-edge AI insights to expedite revenue, sales, and conversion growth by 25 times. This service is tailored for businesses seeking to refine their digital footprint and enhance their market competitiveness.

BEST SOLUTIONS

See the best seo solutions picks

"SEO experts in the field believe that your site will be increasingly discovered via perplexity.ai or chatGPT or Gemini prompt responses as AI adoption increases. Google says that they will "do the searching for you" in the future using SEO. For example - when the user circles an image they like, google then accurately breaks it down into search queries and discovers the product that was searched with results back to the user."

Jolanta J.SEO experts in the field believe that your site will be increasingly discovered via perplexity.ai or chatGPT or Gemini prompt responses as AI adoption increases.
 Google says that they will "do the searching for you" in the future using SEO.
For example - when the user circles an image they like, google then accurately breaks it down into search queries and discovers the product that was searched with results back to the user.

Jolanta J.

Founder | x-tms Havi


QuillBot taps the potential of AI to help nearly 25 million monthly active users improve their writing skills, enhance their written communications, and deliver a more compelling message.
1. QuillBot

QuillBot taps the potential of AI to help nearly 25 million monthly active users improve their writing skills, enhance their written communications, and deliver a more compelling message.

Your site might be leaving a lot on the table. Boost your visitors by up to 100% by hitting key search engine demands in order to rank in search the highest possible. Discover proven #1 site structure, performance, and content opportunities to drive record-breaking visitors and sales.
2. marllm Top-ranking Site

Your site might be leaving a lot on the table. Boost your visitors by up to 100% by hitting key search engine demands in order to rank in search the highest possible. Discover proven #1 site structure, performance, and content opportunities to drive record-breaking visitors and sales.

discover a scalable marketing, revenue, sales and conversion strategy and achieve growth 25 times faster using record-breaking global marketing, sales, SEO and AI expertise
3. marllm AI Marketing Consultation

discover a scalable marketing, revenue, sales and conversion strategy and achieve growth 25 times faster using record-breaking global marketing, sales, SEO and AI expertise

ExpertSender Customer Data Platform - AI-Powered, the tool for automating omnichannel marketing and advanced data analysis in e-commerce stores.
4. ExpertSender S.A.

ExpertSender Customer Data Platform - AI-Powered, the tool for automating omnichannel marketing and advanced data analysis in e-commerce stores.

Slow and manual content-led growth is broken. The future of scalable customer acquisition is content-led growth. Use 15+ years of record-breaking global marketing, SEO & AI domain expertise in one platform to achieve business growth 25 times faster. Create 1000 pages in 22 working days not 2.1 years and become highly discoverable top 10 in search after 1 month of content pages going live. Boost affiliate marketing, commercial real estate, insurance or health sales and conversion to warm leads
5. marllm Publishing Co-worker

Slow and manual content-led growth is broken. The future of scalable customer acquisition is content-led growth. Use 15+ years of record-breaking global marketing, SEO & AI domain expertise in one platform to achieve business growth 25 times faster. Create 1000 pages in 22 working days not 2.1 years and become highly discoverable top 10 in search after 1 month of content pages going live. Boost affiliate marketing, commercial real estate, insurance or health sales and conversion to warm leads

NEED MORE INFO?


Optimise content and website structure for higher search engine rankings with marllm.

Get your free seo guide

Optimise content and website structure for higher search engine rankings with marllm.

download free seo PDF


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Decades of global marketing, ads, SEO & AI expertise, proven results

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Frequently Asked Questions:

As AI reshapes search dynamics, SEO becomes crucial, not obsolete. Post-Google’s I/O and Gemini integration, experts affirm SEO's amplified role in AI response generation. Google says that they will "do the searching for you" in the future using SEO. For example, when the user circles an image they like, Google then accurately breaks it down into search queries and discovers the product that was searched, with results that go back to the user. Read a useful article by Neil Patel, https://neilpatel.com/blog/google-i-o/, or contact our team for more support. Another interesting insight shared around this was that the margin search engines make from SEO is extremely high, so they might not want to be cutting a branch they are currently sitting on are the things we're hearing.

The big algorithm releases in Google defines stricter parameters on higher quality content that is unique and genuinely helpful to humans. This means you need to focus on the best possible content that is unique and not published anywhere else. AI-assisted content writing is OK, however pure AI generative content will not be unique or rank high in search

AI-assisted content is OK as long as content is unique and genuinely helpful to people

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